6 Comments

I'm with you, Jason—and I appreciate this insightful piece. 💛 I quit all social media in October of last year and, although sometimes I think about playing around with Twitter again in some capacity, I haven't yet returned. It feels so good to be away from the cesspool of endless noise and clickbait. I've committed to reclaiming my attention, learning to focus for longer periods, and doing deep work.

I'm curious: How are you navigating social media from your mindset of honesty and vulnerability? I'm still working out how to do something similar with marketing and content, which is the basis of my business.

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Thanks Theresa for reading! I really appreciate the kind words.

As much as I'd like to think I have the willpower and rationality to overcome the effects of the algorithm, truthfully I don't think I can.

So I been thinking about this idea of using something like hypefury or chirr to schedule tweets and perhaps use a website blocker to allow me to check Twitter only once a week.

I think this is my best path to honestly write on Twitter without engaging in click bait ways. It's kind of like, you don't know the outcome but you write what matters to you.

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That's a good plan. I've thought of something similar myself. A podcast host I follow recently took the radical step of unfollowing everyone so that he can use social media only as a broadcast channel.

I wonder how well these tactics work, given that "best practices" say you MUST engage with people on social platforms.

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Absolutely love this Jason 👌 Playing this game is exhausting and I’ve felt exactly like you have. I want clients for my business and want to use LinkedIn better so I work with a guy to help me. It’s all useful but it also feels dirty and fake sometimes, like my actual voice has been replaced by some online douchebag version trying to build credibility. I think you’re so right at end, the best thing you can do is keep stripping it back to you, even if that can feel counter intuitive. Because that bit will resonate with people and stand out amid the crap.

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Thanks for reading Joseph! Indeed, we walk this very fine line of objectifying ourselves in order to make money. And you've hit the nail on the head! Stripping it back to the real us acts like a filter and i suppose we attract the right people.

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I agree. I often come back to Seth Godin's idea of showing up and doing your thing and letting the act of being genuinely "you" attract others.

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